What Is a CRM Software?7069956
What is CRM?, is really a set of tools, procedures and techniques that have the purpose to enhance their bond with clients. The CRM is ideal for the management of a company's both external activities, associated with clients, prospects and business partners and also the internal ones, associated with employees and departments, leading to the implementation of your integrated CRM strategy. Also, the CRM concentrates the info about customers and prospects and increases their value, helping to win new customers and generate new sales opportunities for your existing ones.
A CRM software covers the next components: - Marketing - Helps companies plan, organize, manage and study the marketing activities working. Budgeting marketing campaigns, segmenting prospects lists or analyzing the outcomes from the promotional activities some of the down sides paid by a CRM system; - Sales - Adds to the sales process and increases the amount of signed contracts in the certain period, through activities including sales pipeline tracking and management of contacts, leads or clients; - Service & Support - Organizes the interior activities more effective, and grows the standard of customer satisfaction. All clients' demands are centralized, and company's representatives can resolve them better and faster; - Project Management - Helps project managers to plan and create projects, manage the resources, optimize and analyze the final results. The projects are related to the information available in the other modules.
What is CRM? makes it possible to: - Grow sales by optimizing four important aspects: the number of sales opportunities, the conversion rate of opportunities to contracts, the normal contract value as well as the average entire sales cycle. - Help the quality of the sales process, by permanent monitoring of the sales process, custom workflows, implementation of fine practices or setting targets or performance goals. - Automate the internet marketing and e-mail marketing activities, converting site visits in sales opportunities. Also, it enables the implementation of integrated marketing campaigns. - Raise the quality of customers' relationships because it provides staff with usage of complete information regarding each client, that assists solving their requests faster. - Increase staff productivity as it offers automated workflows, answers to common questions and company' s best practices, all within the same system. - Successfully implement projects carried out in the organization, giving visibility over all the activities that compose them. Also, it allows simultaneous treating multiple projects and correct resource allocation for every of which.
